Contact
send
close
Contact Buchanan:

Book a time to meet us, and discover what it’s like to have an experienced legal team immersed in your business and protecting what makes your business unique.





Updates, Resources & Opinions - Page 5 of 6 - Buchanan
Subscribe to UNIQUE
26 Oct '18

UNIQUE is our regular update featuring current news, cases and client studies in the evolving world of IP. Please join our mailing list here and receive UNIQUE delivered directly to your mailbox.  

A fishy trade mark tale: Trident Seafoods Corporation v Trident Foods

This recent Federal Court decision highlights the importance of ensuring clients give proper consideration to the corporate entity in which they own and use their IP assets. As we explain in this update, companies can too easily lose their valuable trade mark assets if those assets are not used correctly, including by or under the

BetEasy and Sportsbet
25 Oct '18

Two of the biggest online betting brands are going head to head in a legal war which will see the victor claim valuable monopoly style rights to an otherwise generic or descriptive brand. The brands in question are SPORTSBET and SPORTINGBET. Earlier this year Sportsbet successfully obtained an interlocutory injunction preventing CrownBet from rebranding as

Snake Man loses trade mark infringement bet
25 Oct '18

Earlier this month Justice Robertson of the Federal Court dismissed trade mark infringement proceedings commenced by a Mr Raymond Hoser (a.k.a The Snake Man) against Sportsbet. Television viewers will be familiar with Sportsbet’s often humorous and distinctive advertising typically featuring an individual engaging in a high concentration activity before being interrupted by a distinctive man’s

Good IP Governance
24 Oct '18

Good IP Governance   Earlier this year we were published in the leading IP Licensing Journal of the United States. In the below article we outline our blueprint for the effective management of your company’s Intellectual Property Assets.   We call it ‘Good IP Governance’ and we regard it is as critical to achieving the following outcomes: