
Assets pertaining to knowledge, originality, and branding have rapidly outstripped the importance and value of physical assets such as land, equipment, and inventory. In the 21st century, it is common for intellectual property assets to represent over half of any company’s enterprise value. As such, our comprehensive Intellectual Property services help to protect your business’ competitive advantage and will increase your brand and company value.


Developed an Intellectual Property Strategy for a social media startup, including the successful registration of a suite of core trade marks.
“Buchanan provided clear guidance on an effective strategy for the protection and commercialisation of our key IP assets and ensured our IP foundations were strong before we launched our enterprise.”
- IP Strategy
- Trade Mark Advice and Registration Services
- Start Up Law
- Australian Consumer Law

Buchanan Law Firm Award – World Trademark Review 1000, 2021 Buchanan Law Firm of Melbourne, Australia has again been recognised in the 2021 edition of the World Trademark Review 1000 (WTR 1000) rankings of the world’s leading trademark professionals. The listing recognises Buchanan Law Firm’s expertise and reputation in the field of trademark prosecution
The IP Offices of both Australia and New Zealand are presently operating as usual. Applicants can continue to correspond with the IP Offices via the usual electronic channels. IP Australia states that it remains committed to meeting its service delivery obligations. Where an applicant cannot meet a deadline within time due to the COVID-19 outbreak
Book a time to meet us, and discover what it’s like to have an experienced legal team immersed in your business and protecting what makes your business unique.